WE are told that the average life span of a big company is 40 years. But recent events, not only in Malaysia but also the world over, tell us that it is much shorter for most companies, big or small.
A recent study placed the figure at 12.5 years for companies in Japan and Europe, regardless of size. If we consider dot-com companies that came and went in recent years, the average life span will be in single digit.
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