Tesla’s plan for affordable cars takes page from Detroit rivals


Time factor: Musk’s target of a new car in a year was seen as optimistic at best by many investors and analysts, given that he has often failed to meet his own timing predictions. — Reuters

ELON Musk’s new plan to use current product lines as the basis for new affordable vehicles – rather than springing for all-new models – follows the playbook of Tesla’s old-school Detroit rivals, as some Tesla investors and analysts see it.

The shift toward incremental improvement, mirroring a common strategy of Ford and General Motors, suggests the future of car-making that Musk has promised to disrupt may still look a lot like the past.

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