Making scents of success


Fadz: Our next big step is the launch of our artificial intelligence-driven application, ‘Scents for Every Soul’, which will offer personalised scent experiences to users worldwide.

DISCOVERING the wonders of aromatherapy and how scents help deal with stress and depression, Fadz Subari started his entrepreneurial journey in 2019 by formulating aromacare products using local herbs and plants.

Narrating his experience, he tells StarBizWeek that after graduating in the United Kingdom in hotel management, he started his own talent agency managing a pool of local talents where one of the artists under his supervision was awarded Most Popular Artist in Malaysia.

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