Durian standards tightened to boost competitiveness


Top notch: Thailand is preparing to implement stronger quality control measures in order to increase consumer confidence in its exported durians. — Xinhua

The Ministry of Agriculture and Cooperatives is stepping up eff­orts to elevate domestic durian quality standards, in a bid to shore up global consumer trust and consolidate the country’s ­status as the world’s leading durian exporter, Deputy Government Spokesperson Patdarasm Thong­saluaykorn said.

The ministry has instructed all relevant agencies to fully enforce the “Four No’s” regulation, which bans sales of unripe durians, pest-affected produce, products with fraudulent origin certificates as well as fruits containing ­chemical residues, Patdarasm said.

The government projects that such rigorous quality assurance mechanisms will push the nation’s durian export revenue above 150 billion baht (RM18.3bil) this year. — Xinhua

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