Thailand’s culinary tourism rising, but still trails Japan


BANGKOK: Thailand holds strong potential in global gastronomy tourism, though it still lags slightly behind Japan, according to a recent survey.

The Thailand Culinary Image Assessment and Michelin Guide Thailand 2024 by Kenetixs Consulting surveyed 3,000 foreign travellers (1,800 online responses and 1,200 interviews) and 1,200 Thai travellers (800 online and 400 interviews).

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Thailand , Japan , culinary , tourism , rating

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