Vietnamese goods to increase presence on foreign shelves

HANOI (Vietnam News/ANN): More Vietnamese goods are available on foreign supermarket shelves but enterprises still need to overcome a number of challenges if they want to enhance their brand image.

Online newspaper Hanoimoi.com.vn cited Makoto Nakamura, an international trade consultant at the Japan External Trade Organisation as saying that when consuming food products, health and safety was the top priority of Japanese people and then the price.