According to the recent McKinsey report[1] on Internet Impact on Aspiring Countries, e-commerce and IT-based businesses are booming markets in Malaysia. With over 16 million internet users, and an internet penetration rate of 66.7% of the population, Malaysia has an ever-growing market of online customers.
Capitalising on this digital growth – Malaysia is entering an age of opportunity for small and medium sized businesses (SMBs) and entrepreneurs who embrace the online space.
According to the SMEs Census 2011 report, a total of 645,136 SMEs were operating their businesses in Malaysia in 2011, representing 97.3% of total business establishments[2].
