Rogers, Prime Video sign 12-year deal for NHL deal for Canada


FILE PHOTO: The Rogers Building, the green-topped corporate campus of Canadian media conglomerate Rogers Communications is seen in downtown Toronto, Ontario, Canada July 9, 2022. REUTERS/Chris Helgren/File Photo

July 28 (Reuters) - Rogers ⁠Communications and Amazon.com's Prime Video on Monday ⁠signed a 12-year sublicensing agreement granting the ‌streaming platform exclusive rights to broadcast Wednesday night national NHL games in Canada beginning with the 2026-27 season.

The deal ​also grants Prime Video exclusive rights ⁠to select Stanley ⁠Cup playoff series and expands its NHL offering in ⁠Canada, ‌where Rogers last year renewed national NHL media rights through the 2037-38 season.

Here ⁠are more details:

• The package includes at ​least 26 ‌national regular-season games annually, starting September 30, ⁠2026.

• The ​agreement comes as streaming platforms invest heavily in live sports rights, one of the few categories ⁠of programming that continues to draw ​large real-time audiences.

• Sportsnet will retain exclusive English-language rights to more than 500 national NHL games per ⁠season, including most playoff coverage.

• It builds on Rogers' broader 12-year NHL national media-rights renewal covering the 2026-27 to 2037-38 seasons.

• Rogers is ​one of Canada's largest sports ⁠media companies, with major sports broadcasting rights and ownership ​stakes in leading professional ‌franchises.

• Financial terms of the ​sublicensing deal were not disclosed.

(Reporting by Rashika Singh in Bengaluru; Editing by Tasim Zahid)

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