OpenAI rolled out advertisements on ChatGPT this week, and some observers are already drawing uneasy parallels to the early days of Facebook. In a New York Times opinion piece, Zoe Hitzig, a former OpenAI researcher, warned that the company’s new direction could create serious risks for users.
Hitzig spent two years at OpenAI helping shape its models, influencing how they were built and priced, and contributing to early safety policies before formal standards existed. She joined the company, she wrote, with a mission to “help the people building AI get ahead of the problems it would create.”
