Amazon developing consumer AR glasses to rival Meta, The Information reports


FILE PHOTO: The logo of Amazon is pictured at the company logistics center in Carquefou near Nantes, France, October 15, 2024. REUTERS/Stephane Mahe/File Photo

(Reuters) -Amazon.com is developing augmented reality (AR) glasses for consumers, the Information reported on Wednesday, citing two people with knowledge of the plans, a move that would put the company in competition with Facebook owner Meta.

The glasses, internally codenamed "Jayhawk," will include microphones, speakers, a camera and a full‑color display in one eye, the report said. Amazon is aiming to roll out the product to consumers in late 2026 or early 2027.

Amazon declined a Reuters request for comment on the report.

The project would mark Amazon’s entry into the consumer AR‑glasses market. The company has already been working on specialized eyewear for delivery drivers, according to a Reuters exclusive report last year.

Those eyeglasses would provide turn‑by‑turn navigation on a small screen along routes and at each stop, Reuters reported at the time.

Both models use the same underlying display technology, according to The Information. The consumer version will have a full‑color display and a sleeker, less bulky design than the delivery model, the Information reported.

The delivery‑worker glasses could debut as soon as the second quarter of 2026, with an initial production plan of about 100,000 units, the report said.

Amazon’s consumer AR glasses would compete directly with Meta Platforms, which is expected to unveil a new version of its AR glasses at its Connect conference next week, according to media reports.

Meta partnered with EssilorLuxottica’s Oakley earlier this year on AI‑powered smart glasses, following the success of its Ray‑Ban Meta line, which has sold in the millions since its 2023 launch, media reports said.

(Reporting by Deborah Sophia in Bengaluru; Editing by Tasim Zahid)

Follow us on our official WhatsApp channel for breaking news alerts and key updates!

Next In Tech News

Windows running slow? Microsoft’s 11 quick fixes to speed up your PC
Meta to let users in EU 'share less personal data' for targeted ads
Drowning in pics? Tidy your Mac library with a few clicks
Flying taxis to take people to London airports in minutes from 2028
Smartphone on your kid’s Christmas list? How to know when they’re ready.
A woman's Waymo rolled up with a stunning surprise: A man hiding in the trunk
A safety report card ranks AI company efforts to protect humanity
Bitcoin hoarding company Strategy remains in Nasdaq 100
Opinion: Everyone complains about 'AI slop,' but no one can define it
Google faces $129 million French asset freeze after Russian ruling, documents show

Others Also Read