Companies plan stablecoins under new law, but experts say hurdles remain

FILE PHOTO: U.S. President Donald Trump holds the signed "Genius Act", which will develop regulatory framework for stablecoin cryptocurrencies and expand oversight of the industry, at the White House in Washington, D.C., U.S., July 18, 2025. REUTERS/Annabelle Gordon/File Photo

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(Reuters) -Financial companies from Bank of America to Fiserv are preparing to launch their own dollar-backed crypto tokens now that a new U.S. law has established the first-ever rules for stablecoins, but experts warn the path forward could be anything but simple.