Samsung launches slim S25 Edge smartphone in race against rival Apple


Samsung Electronics’ Galaxy S25 Edge is on display during an event at its store in Seoul, South Korea, on May 13, 2025. — Reuters

SEOUL: Samsung Electronics made public on May 13 its slimmest flagship model to date, complete with enhanced artificial intelligence features, as it seeks to get ahead of rival Apple in the premium market.

The S25 Edge launch is designed to tap increasing demand, especially from consumers in their 20s and 30s, for more portable smartphones.

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