The introduction of tonier hardware, which will coexist with lower- and mid-priced products, is a bid to give consumers more choice while generating new excitement for an Alexa franchise that has lost luster in recent years. — AP
Amazon.com Inc devices chief Panos Panay is adding a premium tier to the next generation of artificially intelligent Alexa gadgets.
The introduction of tonier hardware, which will coexist with lower- and mid-priced products, is a bid to give consumers more choice while generating new excitement for an Alexa franchise that has lost luster in recent years.
