Ubisoft faces make-or-break moment with 'Assassin's Creed Shadows'


GGGSAM118

FILE PHOTO: UbiSoft Entertainment logo is seen at the Paris Games Week (PGW), a trade fair for video games in Paris, France, October 27, 2024. REUTERS/Sarah Meyssonnier/File photo

(Reuters) - Ubisoft is banking on the success of "Assassin's Creed Shadows" to fight its way out of financial troubles as the French videogame publisher grapples with falling revenue, a sinking stock price and takeover speculation.

The title, which will be launched on Thursday, marks a return to the company's best-selling franchise after a string of high-profile flops including "Avatar: Frontiers of Pandora" and "Star Wars Outlaws" cast doubts on its strategy of licensing new intellectual property to create games.


Follow us on our official WhatsApp channel for breaking news alerts and key updates!

Others Also Read


All Headlines:

Want to listen to full audio?

Unlock unlimited access to enjoy personalise features on the TheStar.com.my

Already a subscriber? Log In