Beauty filters make us look more intelligent, research shows


Participants, who were given no indication if an image had been altered or not, consistently rated software-modified faces more favourably across a variety of characteristic traits. — Photo by Steve Gale on Unsplash

MADRID: Beauty filters not only do what they're supposed to – make people look more attractive in photos – but they also make people appear more intelligent, trustworthy, sociable and happy, according to new research.

For a study published in the British scientific academy The Royal Society, participants were shown only one version of a face, either the original or a version enhanced with a common beauty filter in, order to avoid bias.

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