Lazada launches virtual shopping assistant alongside a suite of new AI-powered features


Wang said that ‘AI has become an integral part of the ecommerce landscape, enabling smarter decision-making and more tailored customer experiences at scale’. — CHRISTOPHER FAM/The Star

SINGAPORE: Lazada is now rolling out AI Lazzie, an artificial intelligence (AI)-powered virtual shopping assistant designed to provide users with a more tailored online shopping experience.

AI Lazzie is based on OpenAI's multimodal ChatGPT and was unveiled during a media event in Singapore today (Oct 29).

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