Ereaders are proving a big hit with young fans of the BookTok community. — Photography Tinatin1/Getty Images/AFP Relaxnews
Despite their practicality, ereaders have long struggled to find their audience. But if you're in the USA this summer, you're likely to see a lot of them on planes and on beaches, because sales of these devices are booming thanks to TikTok.
People tend to assume that young people are digital addicts, preferring screens to any other medium, including printed books. And yet, they have not been particularly enthusiastic about ereaders. But things are changing. Generation Z is becoming increasingly keen on electronic reading devices, especially Amazon's Kindle.
