Apple faces pressure to deliver on AI at developer conference

Every year, developers who produce software and apps for Apple's ecosystem come together for the conference. As competitors Microsoft and Google release AI innovations more quickly than Apple, CEO Tim Cook will make a concerted effort to convince them that Apple is a major player in this market. — AP

SAN FRANCISCO: Apple is expected to make the case next week that it is not being left behind as tech world rivals blaze ahead with artificial intelligence.

AI and perhaps even a partnership with ChatGPT-maker OpenAI will likely be a driving theme at the Monday kickoff of Apple's annual WWDC developers' conference in Silicon Valley, according to analysts.