Young Europeans are spending money in the metaverse

YPulse reports that 70% of European eight- to 12-year-olds who play video games are playing in virtual worlds. — AFP Relaxnews

European tweens are increasingly willing to spend money in the metaverse to buy virtual products. Almost half of eight- to 12-year-olds have already bought a digital product, and a third are even willing to spend their own money.

Thirty-seven percent of young European parents whose children play in the metaverse say their child has spent money (their own or their partner’s) on digital products, according to the latest YPulse survey.