Elon Musk’s underlings at Tesla Inc are accustomed to chaos. It comes with the territory of working for a chief executive who sets exacting targets and often abruptly switches directions – whose biographer describes his more intense moods as “demon mode”.
But even by Tesla standards, this year has been unruly. Its stock has slid more than 40% amid slumping sales, confusing product decisions and more price cuts. Its once-dominant position in China’s EV market is under assault.
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