AI is already a favourite travel companion

In the tourism sector, the main use of AI is in personalising travellers’ experiences as soon as they start planning their future getaway. — AFP Relaxnews

Presented as a revolutionary tool in many regards of practical life management, including planning a trip enabling more personalised accommodation bookings or destination searches, artificial intelligence is already used by a majority of travellers worldwide (73%).

Whether it’s predicting the price of a flight as accurately as possible for an upcoming period – as the Hopper app claims to do – or plotting an itinerary according to your preferences, which is the idea behind the Routeperfect app; recognising a historic monument by scanning it using your smartphone and the Blippar app; or finding a hotel whose beds are perfect for your body shape and sleeping preferences – the world of travel is putting artificial intelligence to work for a variety of purposes.