Opinion: A TikTok ban wouldn’t end influencers’ dreams. Maybe it should

The influencer fantasy wouldn't end with a TikTok ban; users could just switch to another network. However, if it did, it could be beneficial for all. — Dreamstime/TNS

Of all the many kinds of TikTok users in the US – the casual consumer, the follower of viral content, the obsessed fan – the most famous is probably the influencer. And all the kids these days hoping to become famous on social media could be just the lobbying force TikTok needs as it implores its users to call their representatives in Washington to fight a ban: It’s their livelihoods, after all, that are on the line.

Of course, a ban of TikTok wouldn’t kill the influencer dream – they could just pivot to a different platform. But it might be better for everyone if it did.