Netflix will start allowing users to download content on its cheapest, ad-supported tier, the company announced. — Photo: Fabian Sommer/dpa
SAN JOSE: Streaming giant Netflix is adding more options to its ad-supported subscription to attract more users to the cheaper tier, the company said on Wednesday, announcing further moves to increase advertisement revenue.
Subscribers to Netflix's Standard with Ads plan, which currently costs US$6.99 (RM28 in Malaysia) per month as opposed to US$15.49 (RM45) for the Standard plan, will be available to download content by the end of the week, while the video quality for the tier will be upgraded from 720p to 1080p, Netflix said in a statement.
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