Samsung aims to slash cost of foldables in fight with iPhone

Samsung’s dual-track strategy of pushing its flagship foldables as premium products while driving down the cost at the entry level is aimed at securing its leading market share. — Reuters

Samsung Electronics Co is considering adding an affordable option to its portfolio of foldable phones, in a move to hasten adoption of the novel form factor.

"We are trying to make a leap in our price positioning,” the chief of its mobile business, TM Roh, told Bloomberg News. "We are seriously considering the timing, but it is surely a difficult task.”