Musk explains why he’s dumping Twitter name and iconic bird logo

In messages posted in support of Musk’s overhaul, Twitter Chief Executive Officer Linda Yaccarino said X would include fintech features like payments and banking. — AFP

Elon Musk on Monday (July 23) explained his decision to strip Twitter of its famous blue-bird logo as a move to remake the business into a broad platform for communications and financial transactions, a target he’s described as the everything app.

"This is not simply a company renaming itself, but doing the same thing,” Musk said about the apparently spontaneous move over the weekend to crowdsource a logo from fans and adopt it as Twitter’s new insignia. "The Twitter name made sense when it was just 140 character messages going back and forth - like birds tweeting.”