
He predicts Twitter’s future could mirror Yahoo or Myspace. Though both sites still exist, their brand value has significantly declined. Twitter’s brand may be forever changed. — Photo by SEBASTIEN BOZON/AFP
Twitter co-founder Evan Williams, who watched Elon Musk’s advances on the company in 2022 with great interest, was "sad when the purchase actually went through,” he said.
Williams, in his first interview since Musk took Twitter private, said he initially thought the takeover idea was "interesting and fun,” but didn’t expect it to actually happen. Now Williams is no longer a Twitter shareholder, he said on the new Bloomberg Originals series, "The Circuit with Emily Chang.” As for Musk, "I don’t think he’s dialed it in quite right yet,” Williams said. "I think he’s brilliant. But no one’s brilliant on everything.”
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