Adobe pushes Firefly AI into big business, with financial cover


A logo of Adobe Inc. is pictured at the companys office in Citywest Business Campus Saggart Ireland October 19 2021. REUTERS Tom Bergin

A logo of Adobe Inc. is pictured at the company's office in Citywest Business Campus, Saggart, Ireland October 19, 2021. REUTERS/ Tom Bergin

(Reuters) - Adobe Inc said on Thursday it will offer Firefly, its artificial intelligence tool for generating images, to its large business customers, with financial indemnity for copyright challenges involving content made with the tools.

The move to include compensation comes amid a rise in lawsuits around the image data used in AI services from companies such as Stability AI and Midjourney that can generate imagery from just a few words of text.

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