How the ‘alt text’ meme is dividing users on Twitter

The ‘alt text’ option inspired a Twitter meme. — AFP Relaxnews

It’s hard to avoid the image if you’re on Twitter, it’s everywhere with its white background, the two words ‘Click here’ and an arrow, pointing at the bottom left to the “ALT” image description label. Picked up by many brands and users alike, this meme, however, is proving controversial on the social network.

It’s the meme that’s trending on Twitter, as the month of May gets underway. Its appearance couldn’t be simpler: a white background on which two words – ‘Click here’ – are printed, and an arrow pointing to the bottom left corner of the image where the ‘ALT’ label is positioned.