Ghana's Swoove says set to deliver growth after startup contest


Workers prepare orders inside the office of Ghanaian courier logistics startup Swoove, in Accra, Ghana November 25, 2022. REUTERS/Francis Kokoroko

ACCRA (Reuters) - As a pair of motor-cyclists from Ghanaian startup Swoove zipped along Accra's back streets with deliveries last week, a team of software engineers tracked their progress on screens.

Swoove's founders say because it started out during tough times, the firm is well placed to weather the economic fallout of the COVID-19 pandemic and the effects of conflict in Ukraine.

"Businesses who can survive within this particular time frame will do even better when times get better," Kwaku Tabiri said of Swoove, which makes more than 5,000 deliveries per month.

Swoove was one of five finalists from South Africa, Kenya, Nigeria, Senegal and Ghana selected from a pool of more than 500 applicants in last week's annual MEST Africa Challenge, which offers a grand prize of $50,000 in funding.

It was the first in-person competition at the Silicon Valley-style Accra campus of the Africa-wide technology entrepreneur training programme and seed fund since the coronavirus pandemic forced it online in 2020.

This year's finalists developed their businesses in a downturn that has disproportionately affected emerging markets, making their journey to success much harder, MEST's portfolio director Melissa Nsiah said.

"It's like walking into a gold store and buying a nice bracelet, versus having to actually mine and refine the gold and design the piece before you can present it to the customer," Nsiah said. "That's a huge feat."

The competition was won by Senegalese e-commerce platform Kwely, which focuses on African-made products. All five finalists will receive coaching from MEST throughout the life of the companies.

Although Swoove did not win, Tabiri took comfort in the outlook for African innovation.

"We're going to see a lot of startups coming up that are actually going to solve our problems, and now they have the money to do it," he said.

(This story has been corrected to fix number of deliveries from 5,000 per week to 5,000 per month in paragraph 3.)

(Reporting by Cooper Inveen and Fracis Kokoroko; Editing by Alexander Smith)

Follow us on our official WhatsApp channel for breaking news alerts and key updates!

   

Next In Tech News

Amazon Prime Video to exclusively stream two NHL seasons in Canada
T-Mobile to invest $950 million in venture with EQT to buy fiber optic network provider Lumos
Hertz Global eyes worst day on record as EV rental business falters
EU court adviser backs data privacy activist Schrems in Meta fight
Spotify says Apple has rejected its app update with price information for EU users
Amazon to invest $11 billion in Indiana to build data centers
IBM falls as enterprise-spending constraints choke consulting demand
Net neutrality rules to be restored in US agency vote
India's Tech Mahindra misses Q4 revenue view on weak communications segment
Explainer-Where are Wall Street's analyst notes on Trump's Truth Social?

Others Also Read