Apple will let content apps like Netflix, Spotify link to their websites to sign up users

Apple is allowing digital media providers – like Spotify and Netflix – to provide links inside their iOS apps that lead customers to external account management. — AFP Relaxnews

In a small but notable change, digital media providers with "reader" apps in Apple's App Store – such as Netflix and Spotify – will now be able to provide links in their iOS apps to let customers sign up for and manage accounts on the companies' own websites.

Previously, Apple prohibited app developers from including any links to account sign-up pages. For purchases made within the app itself, Apple will still require developers to use Apple's in-app payment system – under which Apple takes a 30% cut of subscriptions in year one, with that dropping to 15% starting in the second year. (Netflix and Spotify, among others, do not allow such in-app payments.)