Brazil startup Rentbrella eyes European expansion after U.S. rollout


An umbrella from an umbrella sharing app Rentbrella is pictured in an office building in the Manhattan borough of New York City, U.S., January 25, 2022. REUTERS/Carlo Allegri

(Reuters) - A Brazilian umbrella-sharing app, which has for several months been giving New Yorkers a way to cope with unexpected downpours, is now preparing to expand to Europe.

Rentbrella launched in 2018 in Sao Paulo, a city known for torrential late afternoon summer rains. It offers an app that allows customers to borrow an umbrella from an automated kiosk and use it free of charge for 24 hours.

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