Spotify is latest to take inspiration from TikTok


In early 2020, Spotify tested a ‘story’ format on the platform, although this was ultimately abandoned. — AFP Relaxnews

TikTok is inspiring everyone, it seems. After Instagram, it’s Spotify’s turn to succumb to the short-form video trend. The streaming platform is currently testing a new tab offering a video feed on its app. Could it be a way to boost engagement?

Is the Spotify app going to start looking like TikTok? In any case, the music site appears to have taken a cue from its competitors, Instagram and YouTube.

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