How Meta could use real-world stores as a gateway to its metaverse

Meta could showcase its metaverse in retail stores. — AFP Relaxnews

Meta, the company formerly known as Facebook, is reportedly considering building physical stores to immerse the first consumers in its vision of the metaverse. The stores would allow users to test the American group’s new augmented reality and virtual reality products.

The gateway to Meta’s new digital world could be found in real-world retail stores. According to information from the New York Times, it is indeed in bricks-and-mortar stores that people could first be able to experience Meta’s metaverse. Internal documents reportedly detail a plan to open a series of retail outlets.