Mexico social media stars find fame in pandemic

During the quarantine imposed against the Covid-19 pandemic, Rodriguez created a Tik Tok and Instagram filter to criticise machismo, gaining a strong following on social media. — AFP

Before the pandemic, Herlanlly Rodriguez worked as a manicurist. Today she is part of Mexico's new generation of social media stars and millennial influencers whose lives were transformed by confinement.

When the 23-year-old found herself out of work because of the economic slump triggered by the coronavirus, she began posting satirical videos on TikTok taking aim at machismo.