Mocking jubilation on Chinese social media as Chanel loses trademark dispute to Huawei

The European Union Intellectual Property Office found two logos in dispute were not similar enough to warrant Chanel’s opposition. Chinese social media users accused Chanel of deliberately playing the victim to earn sympathy. — SCMP

The Chinese public is crowing on social media after French fashion brand Chanel lost a trademark dispute to telecommunications giant Huawei Technologies this week.

The dispute was over an application filed by Huawei to the European Union Intellectual Property Office (EUIPO) to register a trademark for a brand for computer hardware featuring two vertical interlocking semi-circles, similar to the iconic Chanel logo.