Influenced by Clubhouse, Facebook experiments with audio

Facebook’s Hotline app provides users with a blend of voice, text and video options for participating in online discussions with hosts. — AFP

SAN FRANCISCO: Facebook on April 7 launched an experimental online forum called Hotline, an attempt by the social media giant to keep up with the live audio trend made popular by the likes of Clubhouse.

Social media stalwarts are scrambling to prevent users from being lured away by audio-only online rivals.