Major CES gadget show turns to tech for virtual salvation

Digital CES is relying on artificial intelligence to match interests indicated in attendee profiles with exhibitors, hoping to put a software spin on the serendipity of stumbling upon cool products on show-floors. — AFP

SAN FRANCISCO: The Consumer Electronics Show known for crowds, sensory-overload, and deal-making is relying on technology it has long hawked to put pizzazz into its first virtual event, kicking off Jan 11.

The deadly pandemic that has derailed in-person conferences around the world during the past year forced the Consumer Technology Association to follow suit with an online version of the annual gathering in Las Vegas.