The Sims 4 announces US$100k reality show, The Sims Spark'd

Reality show The Sims Spark'd begins July 17. — Electronic Arts/AFP Relaxnews

All-encompassing virtual life simulation game The Sims 4 is the subject of a new reality TV show in which contestants compete for judges' approval and a US$100,000 (RM426,700) prize.

An international cast of contestants are taking part in a four-episode series about building houses, designing characters, and telling original stories all within video game The Sims 4.

Game publisher Electronic Arts and US TV network are teaming up for the show, which is to be broadcast on July 17, 24, 31, and Aug 7 at 11pm ET/PT (July 18 and 25, and Aug 1 and 8, 11am Malaysia).

There are a selection of rebroadcasts too, with TBS setting up encore telecasts for 8am (8pm, Malaysia) on each of the very next Saturdays.

One of three panel judges will use their host YouTube channel, BuzzFeed Multiplayer, for the digital rebroadcasts on the subsequent Mondays.

The panel comprises Dave Miotke, who works on The Sims 4 at EA franchise studio Maxis; the singer, songwriter and actress Tayla Parx; who contributed voice acting and a version of her single Me vs Us to a Sims 4 expansion pack; and BuzzFeed Multiplayer's Kelsey Impicciche.

Presenting the show is Rayvon Owen, who placed fourth place in 2015's season 14 of song performance contest American Idol; he featured on Blair St. Clair's June 2020 pop track Space Between.

The Sims 4 was launched in 2014 as a computer game and arrived on PlayStation 4 and Xbox One in 2017.

Despite the now six-year lifespan, Maxis is expected to deliver additional content for The Sims 4 until 2021.

After years of exclusivity to Electronic Arts' computer gaming platform Origin, the Windows PC edition of The Sims 4 released on the Steam network in June.

Just prior to the reissue, EA announced that The Sims 4 had achieved 10 million monthly average users over the past three months across console and computer.

Some 2.5 million of those players had joined during the two months previous.

In October 2019, EA disclosed that The Sims franchise as a whole had grossed over US$5bil (RM21bil) since debuting in February 2000. – AFP Relaxnews

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