Apple AirPods craze spreads to China, becoming music to the ears of wireless-headset stock investors

Investors believe they are witnessing the emergence of a massive market for AirPods – which sells for as much as US$249 (RM147) for the high-end version – and other brands of earbuds, with consumer demand worth billions of dollars barely tapped yet. — SCMP

Apple AirPods’ runaway popularity is boosting wireless headset and part makers in China – and investors should be listening, analysts say.

The wireless earphones are Apple’s second fastest selling product of all time, only behind the iPhone. Now its more expensive AirPods Pro – which include such features as noise cancellation – is a hot seller, too. The stampede into so-called true wireless stereo (TWS) earbuds is in its early stage, analysts say, as consumers ditch their old wires for the cooler look and improved sound.