Freebies are the key hook in new 'streaming wars'

The new services have to attract users with marketing blitzes and the promise of original shows and movies, then build a big enough library of old favourites to help keep them. — AFP Relaxnews

If you make it free, will they come?

Apple, Disney and AT&T's WarnerMedia want to jump-start their challenges to Netflix by offering freebies and deep discounts on emerging streaming plans.