Spectacles were a flop. So Snap is going to charge more this time around

Snap's new Spectacles cost almost twice was much as the previous version. The company isn't expecting many buyers. — Snap Inc/TNS

Snap Inc’s newest camera-glasses are making headlines for their US$380 (RM1,591) price tag and chic design.

But what's most remarkable, from a business standpoint, is how little money the company expects to make off its splashy new wearable.