In Indonesia’s Menoreh hills, villagers built a treetop adventure course in 2008 to lure thrill-seeking tourists. Instead, visitors are coming for the perfect Instagram shot.
So perfect, in fact, that Kalibiru Tourism Village, near Yogyakarta, redesigned the attraction to convert the zip-lines and treetop platforms into a full-fledged destination for social media photo-ops. It installed cameras and hired photographers to advise on the best poses to showcase the background of verdant hills and a shimmering blue reservoir. Images are uploaded directly to visitor's phones.