Phonemakers focus on flicks on the fly

A person holds the new LG G6 model of South Korean multinational conglomerate corporation LG after its presentation in Barcelona on February 26, 2017 on the eve of the 2017 Mobile World Congress opening. Phone makers will seek to seduce new buyers with even smarter Internet-connected watches and other wireless gadgets as they wrestle for dominance at the world's biggest mobile fair starting tomorrow. / AFP PHOTO / Josep Lago

The mobile phone industry is racing to improve its ability to deliver content as the popularity of watching TV series and films on small screens surges, forcing a shift in focus for the sector. 

Mobile video traffic is forecast to grow by around 50% annually to account for over two-thirds of all mobile data traffic by 2021, according to a forecast by Sweden-based telecommunications operator Ericsson.