After the Apple gold rush


Apple is increasing production of its gold iPhone 5S handset in order to meet demand while issuing a statement reassuring existing handset owners that it will fix a security flaw in its latest mobile operating system. 

As usual, initial supply of all versions of Apple’s latest flaghsip handset — available in silver, gold and space grey — were limited at launch: The company has developed a reputation for testing the waters in terms of popularity and of the robustness of its supply chain before committing to full-scale production. 

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Apple , iPhone , gold , launch , Asia , clamour , sold out , supply

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