Soccer-'Out of hand': Paraguay coach Alfaro vents at World Cup's business elite


Soccer Football - FIFA World Cup 2026 - Group D - Turkey v Paraguay - San Francisco Bay Area Stadium, Santa Clara, California, U.S. - June 19, 2026 Paraguay coach Gustavo Alfaro looks on REUTERS/Carlos Barria

SAN JOSE, California, June ⁠21 (Reuters) - Paraguay's outspoken coach Gustavo Alfaro took aim at football's business elites on Sunday, ⁠accusing them of commercial intrusion on the World Cup and sidelining fans with ‌exorbitant ticket costs in a sport that has its roots in poverty.

In unscheduled remarks to media during a training session, Alfaro promised his team would do everything to reach the next round and hoped more fans from Paraguay could travel ​to support them, alongside a diaspora who had turned out ⁠so far.

"People I know are having ⁠a very hard time, because travelling these days is very difficult, very expensive, the World Cups ⁠are ‌blown out of proportion, the costs, everything else, and that's why sometimes you understand the sacrifice people make to pay for a ticket," he said.

"The essence of football is ⁠lost. And football can't be a business, it has to ​be football... a very select ‌group get to enjoy it," he said.

"Football, we all own it, primarily the poorest, ⁠because the cheapest toy ​to play with was a ball, which was sometimes hard to afford, but 22 people could play with just one toy. So the power of football is immense. And that's what we must defend," Alfaro ⁠added.

'BORN FROM ADVERSITY'

The Argentine coach said the business side ​of football was becoming intrusive, disrupting the flow of games with hydration breaks that enabled more advertising.

"It's a commercial break, not a hydration break," he said. "The game is getting out of hand."

Paraguay faceAustralia on ⁠Thursday in a decisive Group D match in the San Francisco Bay Area after the surprise turnaround of their campaign in a gritty 1-0 win over Turkey, which followed a 4-1 thumping by the United States.

Alfaro said his team was from humble roots, "born from adversity" and would prove against ​Australia prove they were worthy of their place at the World ⁠Cup and deliver what he said would be a message to the kids in the street.

"Being ​less for us means being more. We may eventually be ‌less than all the teams playing here in the ​World Cup, but we don't feel less, we feel that if we're all together, we can somehow be more," he said.

(Reporting by Martin Petty, editing by Ed Osmond)

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