Disney bets on free mobile cricket streaming in India in battle with JioCinema


FILE PHOTO: A smartphone with displayed "Disney" logo is seen on the keyboard in front of displayed "Streaming service" words in this illustration taken March 24, 2020. REUTERS/Dado Ruvic

NEW DELHI (Reuters) -Walt Disney Co's Hotstar will offer free streaming of cricket tournaments in India on mobile devices, a move that follows rival JioCinema's recent success in garnering millions of viewers with a similar strategy in the cricket-crazy nation.

Hotstar said on Friday it would offer the Asia Cup and ICC Men's Cricket World Cup tournaments at no cost to users. Disney once offered cricket on its platform for free, but has required users to subscribe to a paid plan since 2020.

The Star Festive Promo: Get 35% OFF Digital Access

Monthly Plan

RM 13.90/month

Best Value

Annual Plan

RM 12.33/month

RM 8.02/month

Billed as RM 96.20 for the 1st year, RM 148 thereafter.

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