Every click shapes the news you get


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WHEN a tragedy strikes, whether a landslide, a sudden death or a violent crime, Malaysians learn about it within minutes. Notifi-cations light up, videos circulate rapidly and newsrooms rush to publish updates. In today’s digital media environment, tragedy no longer unfolds at the pace of mourning but at the pace of online demand.

Most digital news outlets rely heavily on advertising models where revenue increases with clicks and watch time. And algorithms tend to amplify emotionally charged content, making tragic events more visible.

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