Look for what we can offer the world


Soft power: (Clockwise from left) File photo of Shah Rukh Khan waving to hundreds of fans who gathered outside his home on his birthday; ‘dizi’ TV serials from Turkey are going global in a big way; the BTS boys speaking a the UN; K-pop fans cut across racial lines wherever there’s a concert.

While Malaysians look inwards and find new non-issues to hyperventilate over, other Asian countries are looking at the rest of the world and finding ways to export their cultures.

THESE are the things that make me weary:

Get 20% OFF The Star Digital Access

Monthly Plan

RM 13.90/month

RM 11.12/month

Billed as RM 11.12 for the 1st month, RM 13.90 thereafter.

Best Value

Annual Plan

RM 12.33/month

RM 9.87/month

Billed as RM 118.40 for the 1st year, RM 148 thereafter.

Follow us on our official WhatsApp channel for breaking news alerts and key updates!

Next In Columnists

The final four – France, Spain, England, Argentina and road to glory
Love story 42 years in the making
Blockchain: The new backbone of international trade
Another wake-up call for Pakatan
Falling sperm counts a worrying trend worldwide, but end is not near
A crucial compass
Grow beyond labels
When policy meets Sabah’s reality
The malaise of race politics
How tourism can and should be developed in Malaysia

Others Also Read