Global consumer spending on apps rises 13 pct in 2024: study


SAN FRANCISCO, Jan. 22 (Xinhua) -- Demand for generative artificial intelligence (AI) helps drive consumer spending on apps to 150 billion U.S. dollars globally in 2024, up 13 percent from the prior year, according to an annual "State of Mobile" report newly released by app intelligence provider Sensor Tower.

AI apps saw a surge of interest over the past year. This led to an over 200 percent year-over-year increase in consumer spending in AI apps like ChatGPT, Gemini, ByteDance's Doubao, and others, bringing the total spent in the category to nearly 1.1 billion dollars in 2024, the report said.

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