Shell Malaysia country chair and Upstream Malaysia senior vice president Siti Sulaiman (standing; third from left), Deputy Prime Minister Datuk Seri Fadillah Yusof (standing; fourth from left) and Sarawak’s Deputy Urban Planning, Land Administration and Environment Minister and Tabung Ekonomi Gagasan Anak Sarawak (Tegas) chairman Datuk Len Talif Salleh (standing; fifth from left) with the Shell LiveWire Malaysia 2025 national winners Earthlings Coffee Workshop Sdn Bhd, Lariss Quna Enterprise, Lettuboost Enterprise, Rebooz Technology Sdn Bhd and WAIG Consultancy Sdn Bhd.
SHELL LiveWire Malaysia 2025 culminated in Kuching last weekend as five outstanding enterprises were recognised as national winners.
The winners emerged from 15 finalists across Sabah, Sarawak and Peninsular Malaysia, having proven their excellence by clinching state-level wins last year.
Deputy Prime Minister Datuk Seri Fadillah Yusof graced the awards ceremony. Also in attendance was Sarawak’s Deputy Urban Planning, Land Administration and Environment Minister and Tabung Ekonomi Gagasan Anak Sarawak (Tegas) chairman Datuk Len Talif Salleh.
Emerging as the Shell LiveWire Malaysia 2025 national winners were Earthlings Coffee Workshop Sdn Bhd, Lariss Quna Enterprise and Lettuboost Enterprise from Sarawak; Rebooz Technology Sdn Bhd from Peninsular Malaysia; and WAIG Consultancy Sdn Bhd from Sabah.
Following a rigorous selection process, the winners distinguished themselves from a nationwide cohort of 180 entrepreneurs.
Their development journey comprised a week-long incubator workshop conducted across three locations and a subsequent three-month national accelerator programme, concluding with a final pitching challenge.
Each enterprise was assessed on the strength of its business model, team capability and market traction, reflecting its commitment to scaling innovative and sustainable solutions.
“At Shell, we believe entrepreneurship has the power to drive meaningful progress. Shell LiveWire serves as a launchpad for positive change, as it accelerates local business growth, supports job creation and unlocks innovative responses to social and economic challenges,” said Shell Malaysia country chair and Upstream Malaysia senior vice president Siti Sulaiman.
“Globally, we empower thousands of entrepreneurs each year to transform promising ideas into sustainable enterprises. I am deeply encouraged to see our local entrepreneurs stepping forward, expanding their businesses, creating jobs and uplifting the communities they serve.”
The five national winners each received RM30,000 in start-up funding and access to the global LiveWire network, opening doors to international collaboration and knowledge exchange.
They also stand a chance to compete in the Shell Global Top Ten Innovators Awards.
To further encourage participation from Sarawak, Tegas awarded an additional RM20,000 in cash to Earthlings Coffee Workshop Sdn Bhd, Lariss Quna Enterprise and Lettuboost Enterprise.
The judges for the national finals were Borneo Post executive editor (business) Ronnie Teo, who is also the Kuching Division Journalists Association and Federation of Sarawak Journalists Association president, Sarawak Digital Economy Corporation (SDEC) technologies head Zakaria Polit and Shell Sarawak production manager Danny Murshidi.
As Shell’s premier enterprise development initiative, Shell LiveWire plays an integral role in driving inclusive economic growth by nurturing entrepreneurship across communities globally.
Since its introduction in Sabah in 2015 and Sarawak in 2016, the programme has empowered young entrepreneurs to create innovative and sustainable solutions to socio-economic challenges.
Its expansion to Peninsular Malaysia in 2022 reinforced the programme’s commitment to supporting enterprise growth nationwide.
For more information, visit www.shell.com.my.
